Gaya APA

Keegan, Warren J., Green, Mark C.. (1997). Principles of global marketing . Upper Saddle River, NJ: Prentice Hall.

Gaya Chicago

Keegan, Warren J., Green, Mark C.. Principles of global marketing. Upper Saddle River, NJ: Prentice Hall, 1997. Text.

Gaya MLA

Keegan, Warren J., Green, Mark C.. Principles of global marketing. Upper Saddle River, NJ: Prentice Hall, 1997. Text.

Gaya Turabian

Keegan, Warren J., Green, Mark C.. Principles of global marketing. Upper Saddle River, NJ: Prentice Hall, 1997. Print.