Gaya APA

Kinnear, Thomas C., Bernhardt, Kenneth L.. (1990). Principles of marketing (3rd ed). London: Scott Foresman.

Gaya Chicago

Kinnear, Thomas C., Bernhardt, Kenneth L.. Principles of marketing. 3rd ed London: Scott Foresman, 1990. Text.

Gaya MLA

Kinnear, Thomas C., Bernhardt, Kenneth L.. Principles of marketing. 3rd ed London: Scott Foresman, 1990. Text.

Gaya Turabian

Kinnear, Thomas C., Bernhardt, Kenneth L.. Principles of marketing. 3rd ed London: Scott Foresman, 1990. Print.