Bibliografi : hlm. 219-223
Bibliografi : hlm. 231-232
No Inv.: 8385-8389/P/Perp/92/5c
No Inv.: 4680-4684/P/Perp/92/5c
No Inv.: 1157/P/Perp/95/1c~130194/PH/Perp/11/1c
Judul asli : "The Portable MBA in Marketing"
No Inv.: 1223/S/Perp/89/1c~125/S/Perp/90/1c~1015/S/Perp/91/1c~531-535/P/Perp/94/5c~2616-2620/P/Perp/95/5c~1692-1696/P/Perp/95/5c