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Targeted advertising technologies in the ICT space : a use case driven analysis
In recent years, the field of information and communication technology has started to change dramatically. Carriers are threatened by high revenue losses requiring them to identify new revenue potentials beyond their core business. Targeted advertising can be one of these revenue opportunities. Christian Schlee provides a broad overview of the latest developments and trends in targeted advertis…
- Edisi
- -
- ISBN/ISSN
- 9783834823960
- Deskripsi Fisik
- xxvi, 339 hlm. : il.
- Judul Seri
- -
- No. Panggil
- E1531
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah