Judul asli :"Marketing Management"
No Inv.: 80510-80516/P/02/7c~90811-90814/P/Perp/05/4c
No Inv.: 81102-81129/P/02/7c
Perpustakaan hanya memiliki jil.2
No Inv.: 125322/P/Perp/10/1c
No Inv.: 138437,138438/P/Perp/14/2c
Judul asli : "Principles of Marketing"
Judul asli : "Marketing 5.0 : technology for humanity"
Bibliografi : hlm. 659-702
Termasuk bibliografi