Gaya APA
Gregory, J, R., Wiechmann, J, G. (2002).
Branding across borders : a guide to global brand marketing .
Chicago:
McGraw-Hill.
Gaya MLA
Gregory, James, R.., Wiechmann, Jack, G..
"Branding across borders : a guide to global brand marketing".
Chicago:
McGraw-Hill,
2002.
Text.