Bibliografi : hlm. 203-234
Judul asli : "Marketing 5.0 : technology for humanity"
Judul asli : "Principles of Marketing"
Bibliografi : hlm. 659-702
Termasuk bibliografi
Bibliografi : hlm. 513-571
No Inv.: 82423,82424/S/02/4c~107157/S/Perp/06/1c
No Inv.: 1136-1148/P/Perp/94/13c~8000-8003/P/Perp/92/4c~7999/P/Perp/92/1c~3511/Perp/86/1c~2843/Perp/86/1c